The evolution of what is known in the industry as a price per head service has been a breath of fresh air for local bookmakers everywhere. The PPH Service allows the local bookie to offer to his clients any of the options offered by the large offshore sports books without any funds being shipped offshore.
In fact all monetary transactions take place only between the bookmaker or his rep and the players themselves. The PPH companies do not get involved in payouts or collections of any kind.
But that is really part of the beauty of the price per head service. It allows you, the trusted local bookie to do business as usual and still remain competitive with the off shore companies that are offering signup bonus, free plays and who knows what else to lure your players away.
But, not to worry. Most of your players have already tried the offshore route and gotten burned somewhere down the line. A late payout or no payout and even inadequate communication, whatever. Lots of problems have occurred with the offshore books. Most Players do not like sending funds offshore either.
So the local guy becomes the solution so long as he or she can offer the same wagering options as the offshore guys. Working with a quality PPH company, that part is easily solved. The service will provide your players with an attractive web page which will offer any and all of the world wide wagering options that you want them to see.
That’s right, the service also allows the local bookmaker to customize his offerings as meets his needs. You will also be able to control the spreads, totals and money lines that your clients see, once again, as you see fit.
Always remember, a really good PPH Service company works for you. They have got your back at all times. Your client’s wagers and questions will be handled in a professional manner at all times, but, at the end of the day, the service is set up to work for you, the professional bookmaker.
As with most everything else in life, you get what you pay for in the PPH Service business. Nothing will kill a promising bookie business like saddling your players with a second rate service that goes down just when you need it the most.
Do yourself a big favor. Do your homework and contract the very best PPH Service Company available. Good Luck!
